Consumer and Customer understanding Belgium


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About Incidence

Incidence is a marketing consultancy providing actionable insights to managers through market research solutions. The goal of Incidence is to help you to find your answers and to help you implement the solutions.


Our approach is to support marketing engagement with three turnkey solutions:

  • A clear vision of the market;
  • A clear perception of your unique and specific profile within this market;
  • A perfect control of the principles and basic tools of market research.


As a 360° market survey company, Incidence can implement the most appropriate methodological solution for your problematic. We use the most recent technologies to conduce our surveys:

  • Quantitative methodologies
    • Online
    • Phone
    • SMS
    • Face to face
    • Post interviews
  • Qualitative methodologies
    • Focus groups (online or
    • in-depth interviews
  • Mystery shopping


Incidence is your partner to conduce your surveys:

  • Customers analysis
  • Satisfaction survey
  • Awareness and image
  • Usage & Habits
  • Behavioural analysis
  • Pricing analysis
  • Mystery shopping
  • Potential study for new projects


More information